The Ultimate Guide to Instagram Hashtags You'll Ever Have

 If you had told me 10 years ago that I'd write a book on hashtags, I would likely have laughed at you. (Sorry!). The thought of how far hashtagging has evolved in the past few years is fascinating... It's amazing to me. am able to recall the moment I first encountered the concept that is "hashtags." The time could be around 2010 and at the time, I believed hashtags were just a jolly small device. My friends and I began using hashtags to make fun of the hashtag community. #Sports #Dominoes #MoreWinePlease

Okay Maybe #MoreWinePlease remains a an acceptable game.

Today, the field of hashtags has drastically changed. I am aware of how effective and crucial hashtags are to the strategies for social media of all marketers.

If you're still enjoying the humour of Instagrammers using hashtags with a string of hashtags in their comments, or aren't sure the way these tags work You've come to the right place. I'll explain everything you need to learn about hashtags in Instagram. In this complete guide on how to use Instagram hashtags you'll discover:

• What is a hashtag?

• Why do you require hashtags on Instagram

• How can you make the most of your hashtags

• Best practices for hashtagging on Instagram

• Which 20 Instagram hashtags are the most popular?

Let's get started!

What is a hashtag in the first place?

The hashtag, also known as the pound, symbol (#) was used in a variety of ways on the internet prior to August 2007. In the following month, Chris Messina, a product designer from Silicon Valley, brought the hashtag to Twitter and was acknowledged as the creator of the hashtag on social media.

"He came up with the idea of using hashtags from Internet chat rooms with the symbol of a pound on top of them," says Erin Black from CNBC. "He was able to pitch his idea Twitter however, the company said it was too nerdy and wouldn't be popular."

Jokes about them, aren't they?

Fortunately, Messina was persistent, and the hashtag was adopted in a powerful manner. Messina was able to convince his contacts to include hashtags when tweeting, and then in 2009, Twitter introduced a feature that let users look up hashtags. #PrettyCool!

There must be hashtags on every Instagram post: Here's the reason why.

Why are hashtags important to include in the Instagram advertising campaigns? It's because Instagram posts with hashtags have an average of 12.6 percent increase in engagement when compared to posts that do not use hashtags.

"Not only can hashtags help social users categorize and organize content, but they're also among the main drivers behind the most effective advertising campaigns" claims Maddy Osman on Sprout Social.

Hashtagging is extremely effective due to the fact that it allows you to categorize similar content, making it more searchable and that's probably the reason hashtagged posts receive so much more attention than posts without.

"When utilized in a strategic manner, hashtags can bring you many advantages," says Olivia Ryan. "They can be utilized to get your content seen by an even larger audience, increase the profile of your brand, reach a particular group of people, increase your SEO and utilize hot trends and subjects for your benefit."

Finally, hashtags can give you search visibility, which is an great Instagram SEO technique.

What are you wasting time for? If you want your followers to be able to view your Instagram content It's time to step up your Instagram hashtag game!

Eight ways you can be an Instagram hashtag expert

You may already use hashtags within your Instagram captions and comments or perhaps you're skipping these for the moment. If you're looking to increase your reach or start with hashtags, these suggestions will assist you hashtag like a professional! Here are eight ways to improve the Instagram hashtags.

1. Do your research on hashtags

It is crucial to understand how hashtagging goes more than just placing the hash symbol the middle of words that you are thinking of. In order to use hashtags in your Instagram content effectively and in a meaningful method, you must do the necessary research. Where do you begin? Here are some suggestions...

• Utilize online tools: There are a myriad of Instagram hashtag generators available, such as All Hashtag, Ingramer, and Sistrix. They will create relevant hashtags, and provide you with some information on which hashtags are most popular.

• Begin searching: Type hashtag suggestions in Instagram's Instagram search bar, and then see the autofills that appear.

• Examine your competition: Find out what they are doing and also accounts and brands that your users are likely to follow. Drawing inspiration from other accounts is a great way in understanding the most popular hashtags (more about this in tip 3! ).

The most important thing to consider when choosing hashtags is to make sure they're in line with the interests of your audience, and also popular, but not too popular. You don't want to be lost in the crowd. Did you know that kid at school who was not considered "popular," but was popular and well-known among many groups? You'd like to see that fall into the same category with the hashtag you play.

"We've observed that the more specific the subject, the more discussions users have around it, which is why it's beneficial to focus on a specific topic or topic," Says Benjamin Chacon from Later.

2. Do not over-hyphenate hashtags

Although it may be appealing to use hashtags and tweet your little heart out on every post It's not a good idea to use too many hashtags. If you want to make greater impact from your hashtags it pays off to be selective. Research has discovered that the ideal amount of hashtags for a post is 11.

Although Instagram permits you to utilize up to 30 hashtags in a post, you're better spent searching and using a few highly effective hashtags instead of having a massive collection of tags for each post.

Burgers and Hashtags Better in moderation.

"Tossing 30 hashtags in an article isn't doing well for businesses," claims Alex York from Sprout Social. "It can get to overkill quite quickly. If your company isn't focused on the right goals or questions it's unimportant to spend your time and energy in marketing."

3. Be inspired by other Instagrammers who are in your field.

There's nothing wrong with watching your competitors from time to the moment. Actually when it comes to hashtags, this could be an extremely useful investigation activity. Participating in trendy industry hashtags and locating relevant tags in your industry that your target audience is to be following is a great way to improve your hashtag game.

Consider this blogger for food, Restoring Radiance, as an example. Below, you will see that she shared a photo of her yogurt. And instead of using simple hashtags like #breakfast or #yogurt She used a variety of hashtags that mentioned other brands her audience is likely following , such as #f52grams and #foodgawker.

Take a page from her book and incorporate some of the most popular hashtags for industry for the subsequent Instagram post?

4. Make your own campaigns for hashtags

The great thing about hashtagging is that you're not limited to other hashtags that have been utilized. You are able to be creative and create a campaign with your own unique hashtag. This could take your brand to a whole new level when done in a unique and engaging manner.

Join the #IceBucketChallenge for a memorable experience. The marketing team of the ALS Association was able to increase awareness through the hashtag, however they also raised a significant amount of funds ($115 million, to be precise!). Consider ways to achieve the same thing by getting your followers to WANT to use your hashtag that will increase awareness of your company among other Instagrammers.

5. Make sure your hashtags are consistent, but not too consistently

As mentioned above It is crucial to study your hashtags for each post to ensure that you're not making use of hashtags that are too well-known. If you use them, your posts are likely to be lost among the thousands of hashtagged posts. However, should you use the same set of five to ten hashtags for each blog post you write?

The answer is yes. There's nothing wrong with using the exact, well-studied, and highly specific hashtags if they are the ones that appeal to your target audience. In fact, it is a good idea to keep a list of hashtags handy to copy and paste the commonly employed hashtags into your new posts. But, adding a twist by adding a few new hashtags is encouraged. For instance, you could make use of the same five or six hashtags that are on your brand, but throw some new hashtags that are more pertinent to the photo or video you're posting. Relevance is crucial when using hashtags when someone is searching hashtags and your unrelated post appears and is not relevant, it can make your whole brand appear untrustworthy.

6. Create a giveaway around a brand-name hashtag

Everyone is in love with free stuff. It's just human nature. I often enter Instagram giveaways every day to win cookbooks from bakers and chefs I follow. Most of the time, these giveaways are easy to enter. The company will announce that they are offering a free copy of the cookbook you want to win and ask you to add a friend's name in the comments so that they can enter. This is an simple and easy method of giving something away Why not take it one step further by using the use of a hashtag that is branded?

Check out the following example taken from Talalla Retreat, a beach-front resort that focuses on yoga. Instead of just having people follow them and tag them in their comments the contest asked people to share a photo with an #WINTalalla hashtag. What I like about this kind of contest is that it's simple to participate, however it will get many more people to see your company's name since participants must share their photo to all their followers with the hashtag that is branded.

7. Make use of hashtags to make connections

Another great thing about hashtags is that they're an excellent method to make connections with other people and create a community. Be aware of the most popular hashtags can help you find new partners and connect with those who belong to your market. Making an Instagram campaign to promote your business with a hashtag could be a great method of partnering with a brand that is similar to yours. This can help you get additional exposure since the partner brand will be posting information about your business to their entire public.

Here's a great example of Lululemon UK and Stava, who teamed up to organize an exciting challenge that entices users to complete a 40-80K run and include in their Instagram posts with #4080challenge.

This kind of hashtag challenge get the followers of both groups involved It also increases the awareness of the company, bringing it to a larger public. Take a look at how many people participated in this hashtag challenge.

8. Create a memorable brand hashtag that will engage your customers

Hashtags don't have to be the result of short-lived contests or campaigns. In fact, many of the effective brand-name hashtags are those which can be applied to any type of post. For instance, the hashtag developed by the sneaker brand Allbirds. Instead of using generic hashtags for every blog post, they have a extremely creative and memorable hashtag #weareallbirds.

Utilizing a single brand hashtag that is catchy and clever is an excellent way to ensure that things remain consistent. It's also a great method to create a hashtag satisfied customers will be thrilled to use to show off their latest kicks!

Be sure to follow these Instagram Hashtag Tips for Best Use

When you are stepping up the game of hashtags, it will be beneficial to keep these points in your mind.

1. Relevance to your work is almost always more important than the popularity of tags. Make sure you are as precise that you are able to!

2. Do not include the highest number of hashtags simply because you could. Check your posts to determine the most optimal number that you need. Similar to this be on the lookout for any correlations with your top posts as well as the hashtags that you employ. Don't use hashtags that aren't working in the same way simply because you have the option.

3. Use your most popular hashtags (and particularly your own, in the event that you own a brand-name one). If you keep an eye on the hashtags you use you will be able to see what type of content is most popular and what people are posting with the tags. Then, you can reach out and interact with them directly, which could bring you followers.

4. Be aware of your industry's influencers and competitors. If you're not sure which tags are worth applying, examine the strategies others are using to be successful in their sector. This can give you a great base from which to develop your own strategy.

These are the 20 most Well-liked Instagram Hashtags

I am aware of this In this entire article, I've discouraged you from making use of the "popular" hashtags. Why? Being a standout in a congested area can cause you to be invisible. Instead of focusing on popular hashtags, the most effective way to ensure success with hashtags is to identify specific hashtags that are well-liked by your extremely specific intended audience.

Why are we reviewing the most-popular Instagram hashtags right now? Just that I'm advising you against using these hashtags doesn't mean that you can't get inspiration from these hashtags. For example, consider #love as an example. What if you created hashtags about love which incorporates your brand. The hashtag #WordstreamLove is pretty appealing to me!

Let's take #instagood as an example. If you own a brand new restaurant, then this hashtag might not be more appropriate. So why not give it some localization to showcase your delicious local cuisine? Take a look at the hashtag #instagood vs. #instagoodboston. The hashtag #instagood boasts 979,097,201 posts.

The hashtag #instagoodboston has only 389 posts, which are exclusively restaurant or food related. It is evident that people who follow the hashtag are enthusiastic about trying new restaurants in their cities!

Without further delay Here are the top 20 most-popular Instagram hashtags:

1. #love

2. #instagood

3. #me

4. #tbt

5. #cute

6. #follow

7. #followme

8. #photooftheday

9. #happy

10. #tagforlikes

11. #beautiful

12. #self

13. #girl

14. #picoftheday

15. #like4like

16. #smile

17. #friends

18. #fun

19. #like

20. #fashion

Remember that the best way to utilize hashtags is to inspire yourself, not to fill them with hashtags.

Utilize Tools to analyze Your Hashtag's Performance

If you're now an expert at hashtagging It's time to determine whether your skills have succeeded in achieving your objectives. This is the time to discuss report.

There are plenty of tools to help make this aspect of the process simple to help you improve your hashtagging skills in time. Let's look at some of our top picks!

1. Instagram Insights

This is among my favorite tools because it's not an entirely new application. It's just insights offered by Instagram which is why it's free, yay! The Insights contain the data you require in"Instagram Insights" tab "Instagram Insights" tab around activities, content, and your followers.

If you want to find out the impact of your hashtags on individual posts, you can look into the impressions of that post to determine how many of them were derived from hashtags in relation to profile, home, and other hashtags.

The best part is that all of this information, which is free, is accessible right from the Instagram account you have created. Instagram account.

2. Sprout Social

If you're looking to gain more information about individual hashtag performance, it could be worthwhile to invest in a different reporting tool that delve into the specifics, such as Sprout Social. This powerful social reporting tool can help you create Instagram Hashtag Performance Reports to perform a range of tasks such as:

• Check out your most popular Instagram hashtags with those which get the most attention.

• Check out how hashtags branded by the brand perform in comparison to other hashtags.

• Utilize their hashtag feature to create campaign-specific hashtag reports.

3. Iconosquare

If you're in search of an extremely compact Instagram management tool, Iconosquare may just be the ideal tool for you. Although the cost is higher, there's a lot you can do with scheduling posts for social media, tracking responses to commenters, and accessing extremely detailed analysis all in one place.

In terms of the tracking of hashtags, this software offers extremely sophisticated data analytically regarding hashtag engagement and whether or not specific hashtags contribute to the growth of a brand or campaign.

There are plenty of other tools for social media out available that will assist you in tracking hashtags, which is certainly a crucial part of your Instagram strategy for hashtags that must not be ignored.

Now you're an Instagram hashtag master!

Woo! It was quite a bit. You should now be well-equipped to go out into the world and take on Instagram hashtagging to achieve your goals in business. We're eager to see how you can take your hashtag game to the next level!